Learning about financial literacy in college thanks to the Blu$Gold organization – The Spectator


Currently in its fifth year as an organization, Blu$Gold student leaders have partnered with financial institutions, accounting firms and nonprofits in the Eau Claire area, according to a UW-Eau Claire article Written by Judy Berthiaume, Marketing and Integrated Communications Writer.

“Financial literacy is essential to our lives,” Berthiaume said. “It’s not something we should fear either.”

The purpose of this organization is to create and distribute a financial literacy program to the greater Eau Claire area and the UW-Eau Claire campus, according to Berthiaume.

Wyatt Haas, former Blu$Gold student leader and majoring in economics, discussed the factors that make up the program.

“Blu$Gold offers a handful of financial programs to suit everyone’s needs, whether it’s 100-person workshops or a small group of business students,” Haas said.

Emily Huerta, a former environmental geography student, said she realized the importance of Blu$Gold programs throughout her tenure as president of the organization.

“It was extremely beneficial to get some basic information, although it might be a reminder for some students,” Huerta said.

UW-Eau Claire students have also created programs covering Eau Claire’s financial and real estate markets, according to Haas.

Maddie Zenner, fourth-year student and current Blu$Gold treasurer, also discussed the organization’s future plans.

Microsoft Teams creates accessibility — and reaching out to organizations could advance financial literacy goals,” Zenner said.

Zenner said she and Logan Erikson, a sophomore finance student, considered reaching out to nursing and education students.

“The main thing is to spread the word and make sure everyone knows finance is so important to their careers,” Zenner said.

At the core of the Blu$Gold programs, “(Logan and I) believe these skills are essential for a college career,” Zenner said. “It’s part of our curriculum, but how can other students support them through school without knowing it?”

Meetings in the Blu$Gold organization don’t have structured meeting dates and times, but there’s a reason for that, according to Zenner.

“We want to focus on teaching other groups what we know, whenever we get the chance,” Zenner said.

There are links to Blu$Gold programs in Microsoft Teams, so students can choose up to three out of nine skills to master.

“There are also individual sessions, if needed,” Hass said, “All sessions are free for students and the Eau Claire community.”

Both Zenner and Erikson have conducted financial literacy workshops for student leaders at Blu$Gold.

“We prefer it to be seen less as a club and more as an outreach to other organizations,” Zenner said.

“We hope students live more sustainable lives and can better understand finance and how they can get the most out of their money,” Zenner said.

Smith can be reached at [email protected].


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